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What's the benefit of being listed in Froogle?

Froogle is an extension of the Google search engine that millions of people around the globe use daily to research products before they purchase. Listing your product in Froogle is a free way to extend the reach of your marketing efforts to millions of new customers.

Google's worldwide user base performs more than 150 million searches a day. That presents an enormous opportunity to introduce your products to customers you might otherwise spend millions of dollars in advertising to reach. These are people actively searching for the items you sell. And did we mention inclusion in Froogle is absolutely free?

Why submitting a data feed?

Submitting a data feed will ensure that your entire product catalog is included in Froogle, and it will also allow you to control the freshness and accuracy of your product information. Feeds can be updated as you add new products, change prices, offer special promotions, or discontinue products.

If you would like to submit a data feed of your store's product catalog to Froogle, you need open an account first, please complete and submit this form.

There are a few conditions and limitations you should know about if you are thinking of providing a feed to Froogle. (read more about foogle).

How to configure ecommerce to provide a data feed

After obtaining a Froogle account fill out the parameters in the Froogle section of the ecommerce package. Then schedule the froogle::upload procedure to be run at an interval of your choice. Done!

Which information will be uploaded to Froogle?

Only information of active products is uploaded to a Froogle Ftp server. The product description submitted to Froogle is composed of the one line description and the detailed description both stripped from tabs, carriage-returns and newlines as well as HTML tags to conform to Froogle's strict data format.

What could be improved?

Products are assumed to be belong to only one category. Subcategories and sub-sub-categories are ignored as the site this procedure was written for doesn't use them.

Any technical requirements?

Froogle::upload relies on the ftp package in tcllib to perform the actual Ftp upload. As such tcllib has to be installed and ecommerce should be running on AOLserver 4.x or the package require ftp in froogle::upload fails.